Fullposter
Fri 27 June 2008, 02:19 pm GMT +0200
If by making a living you mean via one or more websites of yours the answer is: definitely NOT.
I understand many may disagree, but let me explain my point. After all, there can be some rationale in it. And oh, english not my native lang, ok?
The hearth of business is advertisement. Firstly because if people doesn't know you're there they won't reach you at all, secondly because people have a deeply engrained need for being encouraged and reassured about their own judgements (self confidence doesn't abound), about being corrected and guided (tutors are appreciated even by adults...), about being told that they can trust (if i say to you go to that shop and buy, you won't - but if your best friend or a stellar superstar does, you run and buy).
That is called advertising, and unless you can pay for it, and it costs dearly because in these matters if you invest 5,000 it is just as throwing it out of the window, you can forget success. It doesn't even matter how good or bad your product is.
For instance, myspace is definitely bad - as far as design is concerned and the mess of profiles that can be done there. Yet, it is still today constabntly advertyised, and of course when you reach a core of users, say a few thousands, it may start taking off on its own.
You can sell people a camel for 6 millions, if there is Pam Anderson on tv saying it is so convenient a deal.
So, as long as you can't advertise, you may have the best product in the world, no one will buy it. Simply.
Making a living out of websites is impossible because when you start making a living because you have invested lots of dough in ads, then i wouldn't call it making a living: then you're making a grandiose life - then if that means spending all in golf and drinks or in helping the others too, it's your choice (i'd advise for the latter). A website that works, is potentially a source of millions.
You may ask why one sells a website. Well, make the math. In italy a few years ago, i think in 2006 they sold
www.splinder.itThe website generated a "mere" 100,000 a year in banners, with barely 120,000 users. Do you know the price it has been purchased by dadanet? 4,5 Millioooooooons
This is why people sell them. The of course, you can also sell a minor site for a "whopping" 4,000 bucks, but you won't 'make a living' out of that, for with the raising prices we have, at the first unexpected expense or bill you meet, your 4,000 will vanish in thin air.
Which of course does not happen to 4 millions.
You will never make a life with a website, unless you can advertise it properly - if you can, you will make infinitely more than a life, and you could even make the difference for many other persons.
Al
www.fullposter.com