adwords recommendetions

Today I finally seted up my first adwords account.

As a first site to promote with this service I decided to be webdigity :)

But my problem is that I can't figure a good advertisment for our forum.

Can you please help me with this ?

Sent you a PM.

do you know already what keywords are interesting and cheap?

I don't really know, but I've added these :

webmaster forum
webmaster forums
webmaster resources

And some others that need high cpc so I didn't finally used them.


Thanks. Check your pms :)

Yes just play with the keywords, maybe you need some keywords like "need help html"

and start with a low price, arround 5cent.

and use only the search network!

Why is that? For the click fraud or something else?

advertising on site like yours or mine is very expensive, I did a test and it was very expensive a lot of impressions and less clicks.

If you think that your future members ar comming via this ads then you have to try it, but I think that a Google user, whoi is looking to solve a problem, is more your target.

Very interesting thoughts, and I think I will agree with you.

I don't really think that adsense could make a real difference for this forum, at least I can't expect more than the things I do now to promote it, but that doesn't mean that I wont try ;)

Yes and your coupon will expire if you don't use it :D

While I tend to agree with Olaf's suggestion, here's a few I've done to get the juices flowing...

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While it's not an area of the forum I use, I think the PhP area is something you might with to focus on promoting. Overture is showing some high numbers for that - haven't looked at cost though.

Maybe we should brainstorm about why we like it here? Everytime I think about webdigity I think friendly, helpful, knowledgable, and non-judgemental. Now if only all that would fit.  ::)

YMC,

AdWords shows your ad also for related searches if they are related to your advertisement, this way I learned often about new keywords.

I'm not sure but to get this above working you have to setup adwords this way?

I agree with you about PHP related therms, I'm getting more and more vistors via Google every month.
(I hope there not so much new members with questions about PHP, I think I can tell the (active) php programmers with one hand here)  ???

YMC thanks for the ad ideas, I will try some of those :)

I will also try this php thing....

If you have any other ideas please keep me posted :)

Let us know how it goes.

I will ;)

I am trying to experiment a little more (also added some of the ads that you recommended)

BTW is there any cool keyword suggestion tool out there? What are you using for your campaigns?

I was just wondering if it was helping you, your adwords campaign.  I always thought about running my own campaign to try and get a boost in membership, but I wasn't sure if it really helped or not.  Does it or not really?  Is it worth it or should I stick to other methods of advertising?

First of all welcome to our forum MafiaMaster. Hope the fellas wont be scared with your username :) (just kidding don't take me wrong)

I think that adsense can not be considered as a main stream of new members, but it can help for sure. I have heared from many people that they helped them with their member sign ups, and I guess if you have the right campaign with the right keywords you can do well.

Actually I have talked with a guy who managed to pay a portion of his adsense earnings into adwords, and this way he make more profit and gets more members to his forum, but I guess this applies to bigger forums.

Perhaps there are better techniques, but I look at what phrases folks use when they come to my site via the search engines. Then I use the Yahoo/Overture tool and look to see variations of phrases that use those words. Depending on the phrase, I ignore the highest results - too much competition.

One of my better performing pages came from an odd hit. Google gave me some hits for a page. The page did not offer what folks were looking for - it really was a mistake to be indexed that way. I saw that as an opportunity. The phrase itself was listed as having very few searches - yet, I kept getting hits. I wrote a new page for that phrase. Until Google trashed the listings for that site, that page was one of my high performers. The phrase itself isn't searched for that much, but there are so many variations on the question being asked that it gets quite a bit of traffic.

I also found a phrase that only returned 21,000 results but brought 2-3 hits/day that way. (Alas, that too is gone since the Google dump.)

I would suspect the same would work for finding how to target for Adwords?

Keeping fingers crossed that OZ, I mean Google's, renewed spidering will change that.

Thanks for the hint Michelle, I will try that :)

A small update :

My ads do not have good CTR, but it seems that there are some good results. With 4 clicks, we got one new member.

I know that the numbers are too small to be sure if this is working, but it is a good sign for start...

I would trade low CTR for high conversions every time. 25% conversion - WTG!

Yeah that's true.

After all the real result is the conversion, not the click ;)