SEO (Search Engine Optimization) Vs SMO (Social Media Optimization)

Some Comparisons and Similarities of SEO and SMO:

Link Building:
SEO ? Inbound links are a large determining factor in rankings.
SMO ? Links are a result of success, which means that SEO benefits from good SMO.
On Page Elements:
SEO ? Title tags, headers, image title, bold text and use of keywords are all influential on search engine rankings.
SMO ? Coding and tags are not so important, while visual attention grabbers make a bigger impact.
Titles:
SEO ? The title tag of a page tells the search engines what a page is about and carries a lot of weight in the rankings.
SMO ? Titles and headlines are extremely important for grabbing attention and getting users to click-through.
Content Must be Easily Readableâ?¦
SEO ? By search engine spiders.
SMO ? By human readers.
Content:
SEO ? Quality content is important in order to rank well.
SMO ? Quality content is important in order to hold the readers? attention and win their approval.

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i don't think there is any reason to compare the two as they both go hand in hand and are not two opposing techniques. hwoever, it was interesting to see this point of view

They are definitely used to target and attract people in different ways.

I couldn't agree more. They only have the same purpose but they need to use in different ways.

It was a very thoughtful analysis, and expressed simply enough to be taken in at one reading. Many thanks to the OP.

i think SEO is better as it is for long life and free and create traffic as long as links are there...

sharing is caring and that's what you did..I would say very thoughtful analysis.

Since this was posted, I've done a bit of testing. My first thoughts are that SEO gives a better return for effort expended.

I think, Seo is far more better than the SMO in many aspects and in my point of view, SMO is the minor part of SEO.

... in my point of view, SMO is the minor part of SEO.

Opinions do differ a lot on this. Possibly it largely depends on what you are trying to promote. It would be interesting if members could contribute their experiences, and say more about what they hoped SMO would do for them.

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