Does Online Activity Affect Offline Purchases?

10, January 2009	Does Online Activity Affect Offline Purchases? - webmaster forum
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Topic: Does Online Activity Affect Offline Purchases? (Read 319 times)

Robot
Internet Junkie

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« on: Mar 10, 2006, 04:24:44 PM »

A new study reveals that online marketers are somewhat in the dark when it comes to discerning whether in-store customers have just walked in off the street or if they are there following up on an online search. How can online marketers tell the difference and adjust their tactics accordingly?

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Does Online Activity Affect Offline Purchases? - webmaster forum