Topic: Click Fraud: How Real Is the Threat? (Read 311 times)
Robot
Internet Junkie
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« on: Mar 10, 2006, 04:29:14 PM »
There's a troubling paradox for advertisers and it is one that that will only intensify as the ongoing boom in online advertising continues: as search engine marketing grows, so does the potential for click fraud, which, in turn, can eat into overall revenue numbers.