When do you add advertising to a new site?

Of those of you who are creating sites to generate revenue via CPC, when do you start putting ads on the site?

Do you decide a target exposure (search engine placement etc) and when that is reached add the ads?

Do you wait to get some traffic? How much?

I've read somewhere that with Adsense if a site does not generate enough clickthroughs that they start receiving less on the clicks. Have you found that to be true and would therefore recommend waiting to build up traffic first?

Any suggestions? Any lessons learned you would care to share about setting up the first one?

Thanks for any insight.

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I've read somewhere that with Adsense if a site does not generate enough clickthroughs that they start receiving less on the clicks. Have you found that to be true and would therefore recommend waiting to build up traffic first?

so you say that people starting with adsense on a new site earn less money then people with an older and frequently visited site?

I hope they don't
What I noticed is that adsense gives you no (or less) money if the CTR is to high, example: 100 expressions and 10 clicks
 

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I haven't heared something like that (about the low CTR)

About the monetization of a website, the startpoint has to be traffic related.

I believe that you can start with 100 uniques per day, but after 500 you will really be able to make some money enough to get a check every month.

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I haven't heared something like that (about the low CTR)

About the monetization of a website, the startpoint has to be traffic related.

I believe that you can start with 100 uniques per day, but after 500 you will really be able to make some money enough to get a check every month.

You say I have to wait until I have 100 unique visitors?

and I don't understand you calculation I have at finalwebsites almost 1000 uniques a day but I need several months to get the next check :-(

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That really depends on the site also.

A content site can get about 1$ per day with 20 uniques while a forum get 0.50$ with 300 (numbers are justan example).

Finalwebsites is a site that is more closer to the forum, as the people visit the site to get specific information on your scripts, etc.

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That really depends on the site also.

A content site can get about 1$ per day with 20 uniques while a forum get 0.50$ with 300 (numbers are justan example).

Finalwebsites is a site that is more closer to the forum, as the people visit the site to get specific information on your scripts, etc.

lol that will say I need some boring content to earn more money or beter I need lost visitors, hehe...

edit: this was my number 300 

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Yeah that's true. People tend to click on ads when after they read some boring content.

If you have something very interesting they just stick on that.

Let me tell you an example. Suppose that someone is searching for a php script that manages users/cookies and searched google and founds a thread in this site about that thing, but none really gives a good answer. They just say their opinions with small snippets, but as the user searches for a 'ready to work' script he/she will leave the site.

But if there is an advertisment about the script, the user will click on the ad while leaving.

I think this scenario is very true, and it is the reason that the worst designed sites with the most boring content make the most with adsense.

Do you agree?

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Yes I agree, since people with this sites telling me they earn hondreds of dollars a month.

But this is OK, I earn my money in a diff. way..

I remember something I read in a book about becomming a millionar:
"I'm not intelligent that why I can't become rich"
and the answer was
"often rich people are not very intelligent, this way they following their instinct"

... or something like that. do you see the connection with this here?

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I don't really understand what you say.

Can you explain more?

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I don't really understand what you say.

Can you explain more?

It's about that websites from people with more advanced content (for more intelligent people) gain less profit by Adsense the websites with less quality content. Maybe this comparison is not so good to use...hehe. just want to say while I think about to serve better content to my public and I loose money...

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Yeah it is very strange.

Because quallity content can bring you more returning visitors while makes the site gain smaller profits.

So, the answer is get traffic first?

As to the payout thing, I've looked around and can't find the original articles I saw, but it was basically that low performing sites will get less of a percentage for each click. The primary outrage was that a publishers entire Adsense account was dropped to the lower payment, not just the underperforming site(s). Not sure if this is related to smartpricing or something else.

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So, the answer is get traffic first?

That's true, and I think it is also the bottom line of making money with a web site. No traffic = no money.

Even if your site is converting the traffic well, it wont help if you have 10 visitors per day. You need to have at least XXX visitors per day to start monetizing.

Another thing is that you are also able to test ad positions and colours when you have traffic.

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Its funny, I have at this page in my signature arround 50 vistors today and already 2 paid clicks!
This beause the information is not so special to the visitor! I start to build websites with not so usefull conten and become rich!!!

hehe

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about the calculation of how much do you get for each click:

I think it works like this:
1000 impressions are about 3,0 usd
thats 0,3 cent for each impression

just in case there are 100 impressions on your own site then 10 % uf the 3 USD are the maximum you can earn if you show the add about 500 times than its 50%  from the 3 usd.

I don't know how google calculates the share for the number of clicks.

but this example will explain why site with less impressions doesn't earn a lot...

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when i make an information site live, it is already complete with ads. then i start getting traffic to it. i dont wait anymore. i think the "build traffic first before advertising" applies only to dating sites so members will get accustomed to the site's features without distraction. when they are already used to the site and keep coming back, then will the ads be displayed.

YMC, if you want to earn from CPC ads,  i suggest you diversify. make a site with lots of content on different topics so you can also display different ads since some pay higher than others. having lots of content will get you free targeted traffic from search engines. although it is difficult to optimise for Google(more than a year and im still on page 2 with a site im optimising) Yahoo and MSN is much easier to get into(within 3 months) on page 1 provided you have lots of content pages. i know it would be easy for you since you are a writer.

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if you want to earn from Adsense, dont attract what they call leech traffic. Leech traffic are visitors going to your site just for the information, then leave without clicking ads because they are already contented with what they got from your site. leave them hanging a little so they will continue searching for more information from the relevant ads that you display.

it is true that if you write very useful content, you will get a lot of new and returning visitors but there will be few clicks to your ads. either you keep one and give up the other. you cant have them both at the same time.

i invite people into my site thru the search engines. yes, i also give out cookies to my visitors, but they cant have the whole cookie jar. i just point them somewhere else with my ads right on their faces.

but my sites arent really designed like yours since im not really into writing scripts and helping people with it. im more into seo and making money.

Seems like a common experience I am seeing across several forums and would explain many of the sites I have been seeing lately...create mediocre content with great SEO = good CPC profits.

So, would you all agree that creating a site with original and complete content in the hopes of doing well as a 'publisher' is not a good model for success? Better to create content that tells half of the story or tells nothing at all to get more $$$?

I truly see the logic, and it would explain some of the results from my own searches of late on CPC, Adsense and the like. So much hype, so little information, unless of course I pay good money (in one case over $1,000 USD) to be told the secrets.

I had planned to use my new site to earn some revenue and to act as a complimentary portfolio site to my main site. Ok, as I'm writing this I think I have an idea how to make it work better for both; but will have to reevaluate the profit potential.

I guess then I will need to start working on site #3 for a true revenue producer. Gasp, I've only had one visit from a search engine on the second and I'm already talking about a third. I think I need to have my head examined.

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It is like article promotion.

When you submit an article to article directories, you send an article that has enough information to make the visitor visit your site after he/she read it.

The same is for the articles that you have on your site. You want them to read it and the click the ads.

vbignacio you are right about placing ads from the start, but that's not good for all sites. The problem is that adsense in most cases display ads of competitive sites. The problem with that is that the people that visit your site in the start, wont come back if you promote a competitive site that is better to yours.
That mostly applies to forums.

BTW this thread became one of the best. We've done a good job here

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YMC, if you want to earn from CPC ads,  i suggest you diversify. make a site with lots of content on different topics so you can also display different ads since some pay higher than others.

Got this result on a new website about toys with less then 100 visitors a day:

I got a number for EPCM higher than 200 USD but because the site has low traffic I got only less 1 usd for one click, what if this kind of add is showed up on your site with hundreds of impressions! $$$$

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