Topic: Drill Down, Then Out; Vertical's Where It's At (Read 863 times)
Robot
Internet Junkie
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« on: Nov 10, 2006, 10:13:35 am »
It's always been relevancy that drives the efficacy of search - that's a no-brainer, and the reason Google is king of general search. But because that search is general, riffraff makes its way into the results, sometimes old riffraff, which is the very foundation for the rise of vertical, or niche, search engines.