Early Birds Should Sleep In On Black Friday

I might have mentioned the advantage of spending Black Friday online (or waiting for Cyber Monday) to certain crack-of-dawn-rising family members if not for the tryptophan coma my mother caused, and for the fact that it was 3 a.m. This Internet shopping thing, according to Nielsen//NetRatings, is catching on, even if this rise-and-shop ritual is still strongly in play.


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